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Sam D. Mann

22 August 2009

Unique Content Article on , ,

Autoresponder Review - What to look for when deciding upon Autoresponder

by Paul Hayhurst

The autoresponder market is absolutely huge with both paid for services and codes that are given. THere are autoresponders that you control from your pc and others that you need to log into online. Here I review the key things that you ought to look for when choosing your email marketing service.

Using an autoresponder is a great way for you to collect your prospects details, stay in touch with them and generate sales, in other words generate a profitable relationship with your potential customers.

It is said that it can take seven times for a person to see an advertising message before they take the decision to buy. This is why being able to email them is so good.

So that brings us nicely to the first key point. And that is when you choose your autoresponder, it needs to be one that makes it simple for anyone to join your email list (and to be able unsubscribe later if they so wish). You must give your customer confidence that they will not be bombarded with junk mail.

The major email marketing programs do this as a matter of course. And to stop accusations that you sent unrequested junk mail they also record when and how the person joined your list.

As well as making things easy for your prospects it also needs to be quick and simple for you. Everything ought to be on autopilot after the initial set up yet to your list it should appear that this is a personal conversation. You ought to be able to send out instant emails if needed yet also pre-schedule emails too. It needs to be as simple as possible for you but feel extremely professional to the customer.

It is easy to get overwhelmed by the sheer volume of automatic responder services, but try not to fall for the first or best offer that catches your eyes. For their cheap value and comprehensive service, I would always plump for one of the top services.

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